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Electronic commerce anti-counterfeiting technology based on

Time:2018-07-05 / Popularity:

For a long time, counterfeit and shoddy products have become a major problem in the business field, endangering the interests of enterprises and consumers, and even affecting the healthy and orderly development of the national economy. At present, the counterfeit products in the international market (including the electronic commerce market) are overflowing, and the trade of counterfeit products of all kinds of famous brand goods on the global e-commerce market is repeatedly banned and rampant. According to statistics, counterfeit products account for about 5%/9% of total merchandise trade in global e-commerce. It is urgent to crack down on fake and shoddy products, and the issue of safety protection in the circulation of electronic commerce is attracting more and more attention.
Radio frequency identification (RFID) is a non-contact automatic recognition technology. It automatically identifies target objects and obtains relevant data through radio frequency signals. The identification work does not need manual intervention, and can work in various harsh environments. RFID technology can be used to identify high-speed moving objects and identify multiple labels simultaneously, which is fast and convenient. RFID technology was born in 1940s and has entered the commercial stage since 80s. With the decreasing cost of the electronic label, the application field of RFID has been further expanded since 2000. It has been widely used in the fields of logistics management, security management, anti-counterfeit and mobile tracking.
RFID tag has the characteristics of timely tracing and remote batch processing, which can effectively improve the overall efficiency of e-commerce supply chain process.
RFID labels are pasted on pallets, packaging boxes or components to carry out automatic storage and transmission of component specifications, serial numbers and other information. To a certain extent, this has reduced the occurrence of omission and greatly improved the work efficiency. The application of RFID can significantly reduce costs and clear obstacles in the supply chain.
In the process of clothing production, using the ultra high frequency card machine, some important attributes of single piece clothing such as name, grade, cargo number, model, fabric, material, washing mode, execution standard, commodity number, inspector number, etc. are written to corresponding electronic labels, and the electrical sub label is attached to the clothing.